3D · Motion · FOOH
EucerinProduct in motion.
From a textured 3D bottle to an oversized presence in Callao.
One product. Two scales.Hyaluron-Filler
Epigenetic Serum
For Eucerin’s Hyaluron-Filler Epigenetic Serum campaign, I modelled and textured the bottle, then created the animation and compositing for the 3D video. I also created the FOOH piece featuring Belén Cuesta in Callao.
- Modelling
- Texturing
- Animation
- Compositing
The bottle, built in 3D
I modelled the product and created its textures, reproducing the bottle’s shape, metallic surfaces and labelling. I then animated it and composited the final 3D video, bringing the product and the campaign’s blue visual elements together.
02 / FOOH
Beyond the screen
FOOH with Belén Cuesta
The FOOH takes the bottle into Callao at an unexpected scale. Featuring Belén Cuesta, the sequence connects the digital screen, the product and the live-action scene to make the campaign unfold in the square.
Callao, Madrid